CityMash.com - Japanese retailer Muji is hosting a pop-up store in Vancouver from January 27 to February 28. The catch? You’ll need a reservation if you want to shop in the popular houseware store. A reservation to go shopping for some new bowls or sofa cushions? Now, that’s a first.
Muji explained that their decision to implement a reservation system was due to the extraordinary demand for the pop-up. “Due to the high interest in the pop-up store, there will be a reservation system in place to access the retail area. Reservations are available in time blocks to allow for a pleasant shopping experience,” the company says on their website. They also say that no one will be allowed into the Muji pop-up without a reservation.
Reservations will open to the public on January 25th. Reservations are available in 15 minute time slots and will open 48 hours in advance. Interested patrons can make a reservation here. Many early bird spots, requiring a promo code, have already sold out.
Many excited Muji fans were turned off by the reservation system and took to social media to express their shock and frustration. Despite the negative backlash, the reservations are still expected to sell out making a reservation waitlist necessary. While reservations may make the shopping process more tedious, Muji believes it will help customers to enjoy their shopping experience without crowds or excessive lines.
The Muji Vancouver Pop-up Store will be open from January 27 to February 28 in the main lobby of the Fairmont Pacific Rim. The store will be open from Monday to Friday, 11:00 AM to 7:00 PM, and closed on weekends, except the grand opening weekend of Jan 27-29.
Would you make a reservation to go shopping? Is Muji worth the hype?